3rdAI
Confidential · Partnership briefing
A platform proposal for Ai+

3rdAI is local.

One on-device model. Many native apps. Zero inference cost.
A mobile AI platform built for India — and the next billion users.

Ai+
3rdAI
2026 partnership briefing
3rdAI
02 / 17
01 The shift

AI is moving off the cloud — and into the phone.

Apple Intelligence, Gemini Nano, and Snapdragon NPUs all signal the same thing: the next AI race is fought in silicon, not in datacenters.

73%
of new flagships ship with a dedicated NPU in 2026
8B
parameters now run comfortably on $300 hardware
$0.00
marginal cost per inference once the model lives on the device
~50ms
first-token latency on-device vs. ~900ms round-trip to a cloud LLM
3rdAI
03 / 17
02 The problem

Every cloud-based AI app has the same four taxes.

Today's AI features feel magical — until your user is on the metro, the app crashes, the bill arrives, or the regulator calls. OEMs inherit all four.

Connectivity tax
Always-on internet
Half of India lives outside reliable 4G. The feature dies the moment the bar drops.
Cost tax
$0.002 / 1k tokens
Per-call inference compounds across 10M handsets. A free feature becomes a 7-figure monthly bill.
Privacy tax
Data leaves device
Personal photos, health logs, voice notes — all crossing borders. DPDP and the user both notice.
Latency tax
~900ms RTT
Cloud round-trips ruin the conversational feel that makes AI worth shipping.
3rdAI
04 / 17
03 The 3rdAI platform

An on-device AI runtime — bundled in your OS, shared by every app.

3rdAI ships a single optimized model (Gemma-class, 2–8B, quantized) plus an SDK. Every app — first-party or third-party — calls it locally. Nothing crosses the SoC.

SnapTale
Stories
EduPlanner
Learning
Assistant
System-wide
Camera AI
Vision
3rd-party
SDK apps
3rdAI Runtime
One local model · shared inference · sandboxed
Compute
NPU / GPU / CPU
Storage
2–4 GB model weights
Network
None required
3rdAI
05 / 17
04 The unlock

One model.
Many apps.

Every app in the OEM ecosystem shares the same on-device model. Each app contributes its own prompts, fine-tunes, and tools — but inference happens once, in one place.

~3 GB on disk — instead of ~3 GB per app
One model to update, audit, and certify
Consistent voice and quality across the OS
3rdAI
Local model
SnapTale
EduPlanner
Music Creation
Camera AI
Assistant
Notes
Health
3rd-party
3rdAI
06 / 17
05 App expansion

Music Creation (On-Device).

Commercial-grade music generation now runs directly on handset NPUs, making “create a song” a native feature instead of a cloud-only add-on.

Children
2 apps
SnapTale
Illustrated bedtime stories from photos and prompts.
EduPlanner
Daily study planning, quiz generation, and local tutoring.
App-level audience split stays clear, while both experiences run on the same local runtime.
Adults
Assistant + Music Creation
Assistant
Summaries, drafting, reminders, and document help on-device.
Music Creation
Generate full tracks, stems, and style variations with no cloud round-trip.
Music Creation is positioned as the fourth flagship app in the flow and proves that premium generative media can now stay local.
3rdAI
07 / 17
06 Why India, why now

India is the market on-device AI was built for.

High handset volume, uneven bandwidth, price-sensitive users, and 22 official languages. Cloud AI penalizes all four. On-device removes them.

The opening
A made-in-India AI stack, built around Indian languages and Indian network reality — before Google or Apple ship the equivalent.
Offline-first reaches the next 400M
Tier-2/3 cities and rural India still drop signal daily. AI that works offline is AI that works everywhere.
Inference cost drops to zero
No per-call OpenAI bill. AI features become bundleable into the device price — like the camera.
Native in 12+ Indian languages
Fine-tuned on Hindi, Tamil, Telugu, Bengali, Marathi, Gujarati, Kannada, Malayalam, Punjabi, Odia, Assamese, Urdu.
3rdAI
08 / 17
07 Privacy by architecture

Personal data never leaves the device. Not as a policy — as the architecture.

DPDP Act 2023
Data minimization satisfied by design — there is no transfer to minimize.
GDPR / global
No cross-border transfer. No DPA gymnastics. One default that works everywhere.
Enterprise / BFSI
Sellable into banks, healthcare, government — sectors cloud AI cannot enter.
Brand trust
"Your data stays on your phone" — a story the marketing team can actually tell.
0
bytes of user data
leave the handset
3rdAI
09 / 17
08 Performance

Faster than cloud. Consistent every time.

Internal benchmarks, Snapdragon 7-Gen-3 reference device, Gemma-2B Q4 via 3rdAI runtime, vs. typical hosted Llama-3-8B endpoint over 4G.

Metric Typical cloud LLM app 3rdAI on-device Delta
First-token latency ~900 ms ~50 ms 18× faster
Reliability on weak network Fails / times out Identical to full bars 100% uptime
Cost per million queries ~$1,800 $0 ∞ better unit econ
Battery drain (10-min session) 4.2% (radio + cloud) 3.8% (NPU) Comparable
Quality ceiling Frontier (GPT-4-class) Mid-tier (8B-class) Trade-off — see slide 13
3rdAI
10 / 17
09 Developer ecosystem

An AI SDK that turns your
phone into a platform.

Once 3rdAI ships in the OS, every Indian developer gains a free, fast, private LLM endpoint they didn't have to host. The OEM becomes the default AI rail.

01
Public SDK (Kotlin / Java / Flutter)
Three-line integration. Streaming completions, embeddings, tools, vision.
02
Per-app fine-tunes via LoRA adapters
~10 MB per app. Loaded on demand into the shared base model.
03
3rdAI App Store category
A curated discovery surface for AI-native apps — only available on your handsets.
MyApp.kt
val ai = ThirdAI.client(context)
// Streams locally — no key, no quota, no network.
val stream = ai.complete(
prompt = "Summarise: $email",
adapter = "my-app/v3"
)
for (token in stream) {
view.append(token)
}
3rdAI
11 / 17
10 Monetization

Five revenue streams — split between the OEM and 3rdAI.

01 · Hardware
"AI Edition" handsets
Premium SKU with 3rdAI pre-installed. ₹3–5K ASP uplift.
OEM keeps 100%
02 · Subscriptions
3rdAI Pro tier
Larger model, priority adapters, family sharing. ₹99/mo.
70 / 30 split
03 · Marketplace
3rd-party AI apps
Take rate on AI-native apps published to the OEM store.
15% rev share
04 · Enterprise
B2B device fleet
Banks, hospitals, govt. Per-seat licensing on managed devices.
50 / 50 split
05 · Cost saved
Cloud bill avoided
For first-party OEM AI features. ~$12M/yr at 10M MAU.
OEM keeps 100%
3rdAI
12 / 17
11 Freemium

Free to acquire. Premium to retain.

Every handset ships with the full 3rdAI stack working — for free, forever. The Pro tier unlocks the larger model, premium adapters, and richer features.

Conversion benchmark: 6–9% to Pro within year 1, based on comparable on-device productivity SKUs.

Standard
Free
Ships with every handset
Gemma-2B model, on-device
All native apps unlocked
12 Indian languages
Unlimited offline use
RECOMMENDED
3rdAI Pro
₹99/mo
Or ₹999/year — family sharing
8B model — frontier-class quality
Premium adapters (legal, medical, code)
Vision + voice unlocked
Cloud fallback for hardest queries
3rdAI
13 / 17
12 Competitive landscape

Frontier models are bigger. We are local, free, and Indian.

OpenAI / ChatGPT Apple Intelligence Gemini Nano (Pixel) 3rdAI
On-device Cloud only Hybrid Yes Yes
Multi-app SDK API only Apple apps only Closed beta Open SDK
Available on Android <flagship Yes No Pixel 8+ only $150 handsets
Indian language depth Decent Minimal Decent Native, 12 langs
OEM revenue share None N/A None Up to 70%
3rdAI
14 / 17
13 Go-to-market with the OEM

A 12-month rollout — flagship first, then full lineup.

Q1
Phase 1 · Pilot
Flagship integration
Pre-load on top SKU. SnapTale, EduPlanner, Assistant, and Music Creation live. 500K target devices.
Q2
Phase 2 · Scale
Mid-tier rollout
Lite model on devices ≥6GB RAM. Pro tier launches. Co-marketing campaign.
Q3
Phase 3 · Open
Developer SDK
Public SDK, hackathons, OEM Store category. Target 200 third-party AI apps.
Q4
Phase 4 · Default
Full lineup + B2B
Every new handset ships with 3rdAI. Enterprise pilots with 2 banks, 1 govt body.
3rdAI
15 / 17
14 Product roadmap

From text today to a multimodal agent in 18 months.

Now → H2 2026
Shipping
Text foundation
  • Gemma-2B + 8B variants
  • Four flagship apps
  • 12 Indian languages
  • Public Kotlin SDK
H1 2027
In build
Vision + voice
  • Multimodal model (image + text)
  • Real-time on-device speech
  • Camera understanding
  • 3rdAI Store launches
H2 2027
Planned
On-device agents
  • Tool-using agents (UPI, calendar, files)
  • Cross-app memory (opt-in)
  • Federated fine-tuning
  • Enterprise device fleets GA
3rdAI
16 / 17
15 The partnership ask

Three things from Ai+. One thing from us.

A bounded six-month pilot to prove the platform on a single SKU — with a clear path to default-installation across the lineup.

From 3rdAI
A production-ready runtime, four live apps, and a dedicated engineering pod — embedded with your team for the duration of the pilot.
01
A flagship SKU to integrate on
One reference device — ideally with a current-gen NPU and ≥8 GB RAM — to be our launch hardware.
02
OS-level pre-install rights
Ship the runtime as a system service in your build. Without this, every benefit on slide 9 evaporates.
03
Co-marketing budget for launch
A six-month "AI on every Ai+" campaign, jointly funded. Position Ai+ as India's AI-first phone maker.
3rdAI
17 / 17
Closing

The first AI was the cloud.
The second was the data center.
The third one ships in your phone.

Let's make Ai+ the first OEM in India to ship it by default.

Next step
App demo & A 60-minute working session with your engineering and product leads.
Contact
partnerships@3rdai.com